Mobile Social Web – Web 2.0 für die Hosentasche
Two days ago I was asked by Mark Wächter, if I can fill in for facebook on the Mobile Media Summit at MedienForum.NRW in cologne. They didn’t ask me first, but why not 🙂 So I had the great opportunity to join the panel ‘Mobile Social Web – Web 2.0 für die Hosentasche’ (English: Mobile Social Web – Web 2.0 for the trouser pocket) and to discuss the developments in mobile social networks with Sarik Weber (Vice President – Marketing, cellity AG), Olaf Kroll (Director Business Development Europe, Fox Interactive Media / MySpace.com), Mark Wächter (chairman of Fachgruppe Mobile of Bundesverbandes der Digitalen Wirtschaft e.V.) and Ossi Urchs (F.F.T. Medienagentur).
There were also other interesting lectures that day like the one by Dr. Rainer Deutschmann (Executive Vice President Mobile Internet, T-Mobile International AG), telling that they are changing more and more from a portal to a platform for third parties. And that it is important for them right now to explain to the user that they can now find the web brands like eBay – that they are familiar with on their personal computer at home – on the their mobile phone. And I just loved the statement of Michael Stenberg (Partner Director Mobile, Central & Eastern Europe, Yahoo! Deutschland GmbH): ‘the mobile internet is big’ 🙂
Mobile Media Summit 2008 Agenda:
Mobile Internet – Kampf um die beste Startposition
- Keynote: Dr. Rainer Deutschmann
- Moderation: Ossi Urchs
- Panel participants: Mark Wächter, Dr. Rainer Deutschmann, Michael Stenberg, Matthias Büchs
- Presentations: Michael Stenberg, Matthias Büchs
Mobile Social Web – Web 2.0 für die Hosentasche
- Keynote: Sarik Weber
- Moderation: Ossi Urchs
- Panel participants: Maciej A. Kuszpa, Mark Wächter, Olaf Kroll, Sarik Weber
- Presentations: Olaf Kroll, Maciej A. Kuszpa
Mobile Advertising – Werbung direkt beim Kunden
- Keynote: Burkhard Leimbrock
- Moderation: Ossi Urchs
- Panel participants: Dirk Kraus, Mark Wächter, Burkhard Leimbrock, Stefan Meyer-Spickenagel
- Presentations: Dirk Kraus, Stefan Meyer-Spickenagel